Name: Digital Marketing Agency
Brand: Lion Digital
Rating: 4.5 (26 reviews)

Many eCommerce businesses manage multiple brands under one umbrella, each often with its own agency, consultant, or internal team. The result? Disconnected efforts, competing priorities, and missed opportunities. Even when everyone’s chasing the same goal - growth. The lack of alignment between channels can hold performance back.

The Dynamic Retainer brings everything under one roof. Your hours flex across any of LION’s core services - SEO, SEM, Social, Email, and Development - so you can focus on what drives results now, without being locked into rigid scopes or siloed retainers.

Whether you’re scaling fast, stabilising performance, or testing new markets, this model moves with your business.

No juggling multiple retainers or renegotiating scopes - just focused work where it matters most, when it matters most.

WHAT'S INCLUDED

Dynamic Retainer

SEO

Assessing the Five Pillars Driving SEO Success and AI Readiness

SEM

Maximising Paid Search ROI Through Strategy, Targeting & Creative

Engage, Retain, Grow: Your CRM and Loyalty Solution

Dev/CRO

Optimised Websites That Convert Visitors into Customers

WHAT OUR CLIENTS ARE SAYING

Richard Hirst

Head of eCommerce

Taylors Wines

A fantastic partner for our CRM refresh. As part of our recent brand refresh, we worked with LION to strengthen our Klaviyo email ecosystem, which involved Email flow strategy through to design and execution. The team delivered a complete suite of retention, trust, re-engagement, win-back, replenishment, and anniversary flows, each aligned with our new ‘For all time’ positioning. The result is a program that not only looks and feels true to our identity but we have no doubt will perform exceptionally well, helping us deepen customer relationships, drive repeat purchase, and strengthen loyalty.

Caitlin Probert

Online Manager

Chempro Online

I can’t say enough good things about Lion Digital! From start to finish, their team has been nothing short of outstanding. They took the time to really understand our business and crafted a marketing strategy that exceeded our expectations. 

Communication was seamless, and they always kept us in the loop with regular updates and progress reports. What truly stood out was their dedication to achieving results. 

If you’re looking for a marketing agency that combines innovation with professionalism and delivers real results, Lion Digital is the way to go. Highly recommended!

Tony Titley

Chief Executive Officer

W. Titley & Co

These guys know what they are doing!! We have just begun our partnership with Lion but from the get go we have found them to be very thorough and have been understanding of our limited digital marketing knowledge.

Heather Earl

eCommerce & Digital Marketing Manager

Nutrition Warehouse

Working with the Lion team on our ESP migration to Klaviyo was seamless. They were always transparent with information, reporting, updates and needs – he was like an extension to our team for this project. Recommend for both strategy and execution.

Ben Martin

Managing Director

G Life Watches

Working with the team at LION Digital has been like a breath of fresh air. I almost gave up on working with an agency after 4 previous failed engagements. Their eCommerce and channel specialisation has been really effective and I’ve recently achieved 200% growth year on year.

If you are looking for a true eCommerce digital marketing specialist who is committed to your growth, then try LION.

Jenny Fang

Super Sleeper Pro

James (our director) and Tom (the sales lead) really like the design you made. I’m very happy with what we have done with the design template!

Stephen Brumwell

Operations Lead

CATALO Natural Health Foods Ltd.

Where do I start? If you’re looking to invest in your eCommerce digital marketing, you won’t regret bringing LION on board. The entire team at LION are veterans in their field and excel at what they do.

They offer a comprehensive approach across the entire digital space and are true experts in eCommerce. If you own an eCommerce business or run an eCommerce brand, it just makes sense to work with these guys. 10/10 recommend!

Who is it for

The Dynamic Retainer is designed for modern brands that need flexibility, not fixed scopes. Instead of being locked into a rigid set of deliverables, this model adapts as your priorities evolve.

Brands where speed to market is critical and focusing on impactful work is required, within a specific channel.
Founders and marketing leads who want the freedom to shift priorities without friction.
Teams looking for consistent, high-quality execution across channels — managed by seasoned channel directors and supported by LION’s data-driven insights.

How We Work Together

Kick-Off & Discovery

Define your goals and map channel priorities.

Monthly Allocation

Hours are assigned where they’ll deliver maximum impact.

Execute & Pivot

Shift focus as needed, with no new contracts or silos.

Review & Optimise

Monthly reporting through LION VIEW, offers up-to-date, real-time data.

See our success stories

Frequently Asked Questions

Q1. Can I shift focus or reallocate hours mid-month?

You can shift focus and reallocate hours, but we ask for 30 days’ notice to ensure the team can adjust priorities and resources effectively.

Q2. What if I don’t use all my hours?

Unused hours roll over for 30 days - ensuring full value.

Q3. Can I include sub-brands under the same retainer?

Yes - the Dynamic Retainer can support multiple brands, but the exact allocation and number of brands should be discussed with your Account Director to ensure the retainer delivers maximum impact.

LION Dynamic Retainer

Kick-Off & Discovery
Monthly Allocation
Execute & Pivot
Review & Optimise

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LION Dynamic Retainer

WHAT'S INCLUDED