36%
Increase in
Organic Transactions
18%
Decrease
in CPA
67%
Increase in
Organic Revenue
9%
Increase in Ave.
Order Value
400%
Increase in
Paid Rev P/M
129%
Increase in
Average Order Value
- Consider all ranking data
- Manual keyword research overlaid
- Capitalise on the site’s strengths
- Target category pages
- Increase visibility for generics
- Map out the website architecture
- Longtail keyword targeting
- eCommerce landing pages for all channels
- Expand keyword reach
- Keep the website architecture relevant
- Take 360° approach
- Expand keyword reach
- Keep the website architecture relevant
Information Architecture Consulting
- Take 360° approach
- Expand keyword reach
- Keep the website architecture relevant
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