Core Web Vitals & Conversion Rate Optimisation for eCommerce Sites
Why LION Digital
In the competitive world of eCommerce, delivering a seamless user experience is paramount. Google's Core Web Vitals — LCP, INP, and CLS — are critical metrics that influence user satisfaction, conversion rates, and search engine rankings. Our Performance & Conversion Accelerator combines a Core Web Vitals audit with conversion-focused recommendations so your website performs at its best — fast, responsive, and built to drive revenue.
Working with the team at LION Digital has been like a breath of fresh air. I almost gave up on working with an agency after 4 previous failed…
Fantastic Service and Staff. They were very friendly and easy to deal with, and gave a big boost to our online Traffic and Webstore.
I can’t say enough good things about Lion Digital! From start to finish, their team has been nothing short of outstanding. They took the time to really understand…
These guys know what they are doing!! We have just begun our partnership with Lion but from the get go we have found them to be very thorough…
Working with the Lion team on our ESP migration to Klaviyo was seamless. They were always transparent with information, reporting, updates and needs – he was like an…
James (our director) and Tom (the sales lead) really like the design you made. I’m very happy with what we have done with the design template!
Where do I start? If you’re looking to invest in your eCommerce digital marketing, you won’t regret bringing LION on board. The entire team at LION are veterans…
What's included
A full diagnostic of your site's performance using Google's Core Web Vitals, benchmarked against industry and competitor data.
A detailed report highlighting issue priority, potential impact on UX, and SEO upside.
Implementation of best-practice fixes to lift your Core Web Vitals scores into Google's "good" thresholds.
Behavioural analysis turned into hypotheses, tests, and shipped enhancements that lift conversion.
The fixes don't sit in a slide deck — they're implemented directly on your site.
How we measure success
Lab data for every Core Web Vital, pre- and post-implementation, with field-level granularity.
Real-user CWV reporting from Chrome User Experience data so you see what your actual visitors experience.
Statistical validation of every CRO change — revenue lift, AOV, conversion rate, all attributed.
Why it matters
Faster, smoother and more stable pages convert better. Every 100ms of LCP improvement compounds across your funnel.
Visitors stay longer when the experience feels effortless. Engagement rises, bounce falls, returning sessions go up.
Core Web Vitals are a Google ranking signal. Sites in the "good" threshold earn measurable organic visibility lift.
You're not getting a PDF of recommendations. You're getting the implementation, deployed and handed back to you.
Selected work
Performance & Conversion Accelerator Lite
<ul> <li>Full Implementation of Core Web Vitals Optimisations</li> <li>Delivered as a complete, ready-to-use solution.</li> </ul>
Have a question? Chat with us before you buy.
