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eCommerce Development
Built for Growth

End-to-end eCommerce development across Shopify, Neto, WordPress/WooCommerce and custom platforms. From targeted enhancements to enterprise-scale builds, LION's development team delivers solutions engineered for performance, scalability, and long-term success.

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Platform Expertise

Shopify & Shopify Plus Neto / Maropost WordPress / WooCommerce BigCommerce Headless Commerce Custom Integrations
What We Do

Full-Spectrum eCommerce Development

LION Digital delivers development solutions across every stage of the eCommerce lifecycle, from initial build through to ongoing optimisation and expansion. Whether you require a targeted fix, a platform migration, or a ground-up enterprise build, our development team operates with the same performance mindset that drives everything we do.

New Builds

Complete eCommerce store development from discovery to launch. This includes platform selection, information architecture, UX/UI implementation, theme development, payment and shipping configuration, and managed go-live.

Site Enhancement & Optimisation

Strategic improvements to your existing eCommerce store. We conduct thorough technical and performance audits, then deliver targeted development across site speed, conversion architecture, mobile responsiveness, accessibility compliance, and platform upgrades.

Custom Integrations

Seamless connectivity between your eCommerce platform and business-critical systems including ERP, PIM, 3PL, CRM, payment gateways, and marketplace channels. We architect and build custom APIs, middleware layers, and webhook frameworks.

Bespoke Solutions

Complex business requirements demand purpose-built development. From custom product configurators to proprietary business logic and legacy system modernisation, we engineer solutions tailored to your specific operational needs.

Full Platform Migration

End-to-end replatforming designed to protect your existing SEO equity, data, and revenue. We handle everything from secure historic data migration—including customers, orders, and products—to comprehensive 301 redirect mapping, ensuring a seamless and risk-free transition to your new technical foundation.

Platform Expertise

Deep Platform Expertise Across Leading Technologies

Platform 01

Shopify & Shopify Plus

Liquid theme development, custom application builds, checkout extensibility, Shopify Plus migrations, and headless commerce via Hydrogen. We support businesses from launch through to enterprise scale.

Platform 02

Neto / Maropost Commerce Cloud

Extensive experience across the Neto ecosystem, including custom theme development, third-party integrations, API development, and platform migrations.

Platform 03

WordPress / WooCommerce

Custom theme and plugin development, WooCommerce store builds, performance optimisation, and complex product configuration. A highly flexible foundation for businesses with specific functional requirements.

Platform 04

BigCommerce

B2B and B2C enterprise builds leveraging BigCommerce's robust Open SaaS architecture. We deliver custom Stencil theme development, complex catalog architecture, API-driven integrations, and scalable headless solutions tailored to the needs of high-volume and technically complex merchants.

Platform 05

Custom & Headless Commerce

For organisations that have outgrown traditional platform constraints. We design and build headless commerce architectures, decoupled frontends, and fully bespoke solutions aligned to your technical and commercial requirements.

How We Work

Our Development Process

Discovery
Scope
Dev
QA
Launch
Support
01

Discovery

We invest time understanding your business objectives, technical environment, and success criteria before proposing any solution.

02

Scope & Architecture

A detailed technical specification and project plan is delivered and approved before development begins.

03

Development

Iterative build cycles with regular progress reviews, ensuring alignment at every stage.

04

Quality Assurance

Rigorous cross-browser, cross-device, performance, and security testing prior to deployment.

05

Launch

Managed deployment with real-time monitoring and documented rollback procedures.

06

Ongoing Support

Post-launch support and maintenance packages to ensure continued performance and stability.

Our Work

Custom Development in Action

A selection of recent development projects showcasing our capabilities across platforms, integrations, and bespoke solutions.

CRO Engineering Shopify

Fishing Superstore

Bespoke product discovery experience with interactive image shopping, guided product finders, and custom cart functionality.

  • Boat Cover Finder Tool
  • Image Shopping Experience
  • Custom Yotpo Mobile Widget
  • Smart Cart with Upsells
Custom Dev Shopify

W. Titley & Co

Custom variant architecture separating length and waist selectors, plus a streamlined quick-view for faster browsing.

  • Custom Variant Separation
  • Quick View Modal
  • Improved Browse-to-Cart Flow
Custom Dev Bigcommerce

Horsley Park Gun Shop

Custom full platform migration from WebNinjaOS to Bigcommerce.

  • Full Website Rebuild
  • Full Migration (Products, Categories, etc)
  • Custom Theme Development
  • SEO Preservation & 301 Redirect Mapping
  • Bigcommerce API Integrations
Custom Dev Shipping Integration Shopify

ProSpeed Racing

Custom bundle builder with multi-step product selection, real-time pricing, and deep WMS integration for live stock visibility.

  • Custom Bundle Builder
  • WMS Stock Integration
  • StarShipIT Shipping
  • Oversell Prevention Logic
CWV API CRO Engineering Shopify

Guitar Brothers

Advanced conversion optimisation and CWV improvements.

  • Improved CWV scores for better performance
  • Shopify 2.0 filter implementation
  • Suppliers stock API integration
  • Website revamp with improved UX and conversion architecture
  • Mega Menu
Why LION

The LION Advantage

LION Digital is not a standalone development agency. Our developers work in close collaboration with SEO, SEM, email marketing, and conversion rate optimisation specialists.

This integrated model means every development decision is informed by organic search best practices, page performance benchmarks, conversion architecture, and long-term scalability considerations.

The result is eCommerce development that doesn't just function. It performs.

SEO-First

Every build optimised for organic search from day one.

Performance

Speed and Core Web Vitals baked into every decision.

CRO-Driven

Conversion architecture informed by real data.

Scalable

Built to grow with your business long-term.

Ready to Build?

Whether you require a targeted enhancement or a full-scale platform build

We provide a thorough scope and transparent recommendation.

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Contact Us

Contact Us

Simon Pete Jay
Whether you require a targeted enhancement or a full-scale platform build, we provide a thorough scope and transparent recommendation.