Replatforming, expanding overseas or rethinking where your growth comes from: the big calls carry the biggest risk. Sit down with Leo Comino, founder of LION Digital, and get advice shaped by nearly two decades in retail and eCommerce, plus a team that can put it into action.
Leo Comino is an Australian eCommerce consultant and the founder of LION Digital. He started his retail career at 14 and has spent nearly two decades in eCommerce, platform management, digital marketing and operations, working with brands including R.M.Williams, Helly Hansen, Nutrition Warehouse, Decathlon and L’Oréal. He advises established brands on growth, platform selection and international expansion, then hands execution to LION’s specialist departments.
Leo grew up in his family’s Mitre 10 hardware store and started his retail career at 14. Long before eCommerce, the job was the one your brand faces today: the right product, at the right price, in front of the right customer, with a team that can execute. That grounding is why his advice always comes with a plan your team can act on.
“We don’t theorise. We execute from real retail experience.”
Brands Leo has worked with
Established brands rarely lack data or opinions. What’s harder to find is someone who has made these calls before, at scale, and can tell you which one matters most right now.
Choosing or migrating platforms is expensive to get wrong and hard to undo.
Every channel reports progress while blended performance stays flat.
Tax, logistics, currency and local competitors all change when you expand overseas.
Consulting shaped around the decisions in front of you, backed by LION’s specialists when it’s time to execute.
A clear view of where your next stage of growth comes from, and which channels deserve the next dollar.
Matching your platform to your products, audience, integrations and growth plans, then guiding the move.
Navigating local laws, tax, logistics, currency and competitors before you launch in a new market.
Getting your in-house team and partners working toward the same commercial numbers.
Removing the friction between marketing, platform and fulfilment that quietly costs you conversions.
Honest recommendations on who should execute: your team, LION or a trusted partner.
Where you want the brand in 12 months, and what a flat year would cost you.
Your eCommerce channel performance reviewed together, on the call.
The highest-leverage moves first, tied to ROAS, CPA and conversion rate.
Honest recommendations on providers, whether that’s your team, LION or a trusted partner.
Working with the team at LION Digital has been like a breath of fresh air. I almost gave up on working with an agency after 4 previous failed…
Fantastic Service and Staff. They were very friendly and easy to deal with, and gave a big boost to our online Traffic and Webstore.
I can’t say enough good things about Lion Digital! From start to finish, their team has been nothing short of outstanding. They took the time to really understand…
These guys know what they are doing!! We have just begun our partnership with Lion but from the get go we have found them to be very thorough…
Working with the Lion team on our ESP migration to Klaviyo was seamless. They were always transparent with information, reporting, updates and needs – he was like an…
James (our director) and Tom (the sales lead) really like the design you made. I’m very happy with what we have done with the design template!
Where do I start? If you’re looking to invest in your eCommerce digital marketing, you won’t regret bringing LION on board. The entire team at LION are veterans…
Leonidas was engaged, energetic and thorough during our consultation session. I feel really confident Leo and his team can assist in all aspects of digital marketing, process and strategy. Thank you for your time.
I’ve had a series of consults with Leo and his advice and open approach has been really helpful. I am looking forward to working with Lion in the coming months, it has been refreshing to deal with honest people in a notoriously difficult space for business owners.
Usually before a decision that’s expensive to reverse: a replatform, a new market, a change of agency, or a growth plateau nobody can explain. An outside view from someone who has made those calls before helps you get the order and priorities right.
Yes. Leo weighs your product range, audience, budget, growth plans, integrations and need for customisation, then guides the migration. LION is a Shopify Plus Partner and a Klaviyo Master Elite Partner, and also works with BigCommerce and Magento.
Yes. Leo helps you plan for local laws, tax, logistics, currency, customer research and competitors. LION works with brands across Australia, New Zealand, the USA, the UK and Japan.
No. Leo gives honest recommendations on who should execute, whether that’s your own team, LION’s specialist departments or a trusted partner from his network.
Consultations with Leo run online. If you’re in Melbourne and would like to meet face to face, catch up with Nick Mandicos.
Book a call with Leo, or start with a complimentary eCommerce analysis valued at $4,500, delivered in five working days.
