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LION eCommerce Multichannel Series
HOW TO CREATE CONSISTENT RESULTS COMING OUT OF THE HOLIDAY SEASON LION stands for Leaders In Our Niche, and we are a team of seasoned and passionate eCommerce…
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Senior-led commentary on eCommerce growth — SEO, paid, email, lifecycle, and the monthly state of the channels.
HOW TO CREATE CONSISTENT RESULTS COMING OUT OF THE HOLIDAY SEASON LION stands for Leaders In Our Niche, and we are a team of seasoned and passionate eCommerce…
Server Location Q. Server location doesn’t affect geotargeting, but it can affect the website speed, and, thus, ranking. Not Ranking For Brand Name Q. When Google tries to…
Website Is Down Temporarily Q. There isn’t really a way to tell Google that the website will be temporarily down without getting dropped out of the index. 304…
Same Language Content for Different Countries Q. It’s more reasonable to have one version of the website targeting different countries with the same language, rather than different versions…
2021 was a unique year for businesses – retail sales were crashing before picking up steam this October, and the economy was in decline up until that point.…
Mobile Friendliness Q. Pages that are not mobile-friendly don’t fall out of being indexed Title Length Q. On Google’s side, there are no guidelines on how long a…
No-Index and Crawling Q. If a website had no index pages at some point, and Google hasn’t picked up the pages after they became indexable, it can be…
Core Updates Q. Core Updates are more about website’s relevance rather than its technical issues Indexing On Page Videos Q. Google doesn’t always automatically pick up videos on…
Landing Page, AHREF Lang Q. If you have a doorway page to different country options, set that up as the X-Default (apart of HREF Lang tags) so Google…
Core Web Vitals Q. The weight of Core Web Vitals doesn’t change depending on what kind of website is being assessed. Reviews from applications Q. Google doesn’t pick…
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