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Senior-led commentary on eCommerce growth — SEO, paid, email, lifecycle, and the monthly state of the channels.

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Monthly ROAR

LION’ eCommerce ROAR – May 2025

In this month’s edition, we're excited to share key insights and updates: ☕Segafredo Zanetti Website Redesign: Showcasing their premium coffee heritage with a fresh, user-friendly site - earning…

May 29, 2025 Read this article →
Articles

Preezie – PARTNER SPOTLIGHT

As eCommerce evolves toward more interactive and custom experiences, Preezie helps brands confidently navigate this transition. Born from a vision to bridge the gap between in-store and online…

May 22, 2025 Read this article →
Articles

MER vs ROAS: Choosing the Right Metric for eCommerce Growth

The Marketing Efficiency Ratio (MER) and Return on Ad Spend (ROAS) each offer a unique lens for evaluating marketing performance. These metrics help you measure the effectiveness of…

May 19, 2025 Read this article →
Articles

Amazon SEO

Selling on Amazon is becoming more and more competitive; just having a product for sale is no longer enough to succeed. You need to find a way to…

May 13, 2025 Read this article →
Monthly ROAR

LION’ eCommerce ROAR – April 2025

In this month’s edition, we're excited to share key insights and updates: ?️MARAIS Case Study – Discover how our digital strategy drove success in luxury retail ? Get…

April 30, 2025 Read this article →
Articles

clearer.io – PARTNER SPOTLIGHT

What does clearer.io provide in a nutshell? Why would an eCommerce client want to use your services? “Discover smart growth with clearer.io. In the complex world of eCommerce,…

April 16, 2025 Read this article →
Articles

ROI vs ROAS: Understanding the Key Differences & How to Measure Marketing Success

Digital marketers commonly consider many granular marketing metrics that reflect most of the indirect campaign success indicators. However, digital marketers and business owners are more concerned with metrics…

April 14, 2025 Read this article →
Monthly ROAR

LION’ eCommerce ROAR – March 2025

In this month’s edition, we’re excited to share key insights and updates to help you scale and grow. Discover our Global Expansion Service and why now is the…

March 28, 2025 Read this article →
Articles

Techweave Joins LION’s Partnership Program to Strengthen eCommerce Solutions

LION is excited to welcome Techweave as the latest addition to our Partnership Program, bringing their deep expertise in back-office software solutions to support the seamless integration of…

March 25, 2025 Read this article →
Monthly ROAR

LION’ eCommerce ROAR – February 2025

In this month’s edition, we explore how our Klaviyo opportunity analysis is helping eCommerce brands optimise their email and SMS strategies, share the strategies behind Pro Speed Racing’s…

February 27, 2025 Read this article →

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