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Senior-led commentary on eCommerce growth — SEO, paid, email, lifecycle, and the monthly state of the channels.

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Articles

eCommerce Website Design and Development Foundations

The foundation of a successful eCommerce site comes down to a few key elements. These include intuitive and accessible information architecture (IA) to deliver a clear and easy-to-navigate…

February 26, 2025 Read this article →
Monthly ROAR

LION’ eCommerce ROAR – January 2025

In this month’s edition, we explore how to unlock Amazon’s full potential as Australia’s top marketplace, the strategies that drove a 294% MoM growth and a 7300% SMS…

January 30, 2025 Read this article →
Articles

eCommerce Foundations and Marketing Strategies for Improved Scalability and ROI

A well-planned eCommerce digital marketing strategy can help businesses build a scalable eCommerce platform that supports growth and improves ROI. By focusing on eCommerce scalability and performance and…

January 29, 2025 Read this article →
Monthly ROAR

LION’ eCommerce ROAR – December 2024

As 2024 winds down, we’re proud to reflect on a year filled with growth, collaboration, and impactful results. This special edition revisits our standout content—service highlights and client…

December 19, 2024 Read this article →
Articles

TAKE YOUR POST-BFCM & 2025 STRATEGY TO THE NEXT LEVEL WITH AN ECOMMERCE SPECIALIST

Black Friday and Cyber Monday (BFCM) have come and gone, leaving retailers and merchants across the globe reflecting on their results. Whether your brand experienced record-breaking sales or…

December 4, 2024 Read this article →
Monthly ROAR

LION’ eCommerce ROAR – November 2024

? Maximise Your Revenue: A 20% CRO boost = 20% more revenue! Learn how we achieved a 43% revenue increase for Supplement Mart and a 151X ROI for…

November 28, 2024 Read this article →
Articles

Can Running Google Ads on Subdomains Impact Campaign Performance?

To domain or subdomain? That is the question: As your eCommerce business grows or explores new markets, expanding your website’s content categories and assessing your site’s informational architecture…

November 13, 2024 Read this article →
Monthly ROAR

LION’ eCommerce ROAR – October 2024

In our latest edition, we've packed more valuable updates, insights, and news directly from our Pride to help you cut through the fiercely competitive eCommerce landscape.

October 30, 2024 Read this article →
Articles

Harnessing AI for Personalisation and Optimised Send Times in Email Campaigns

Thankfully, the days of carpet-bombing email marketing are behind us. Customers no longer need to sift through inboxes full of generic emails aimed at mass outreach instead of…

October 17, 2024 Read this article →
Monthly ROAR

LION’ eCommerce ROAR – September 2024

In our latest edition, we've packed more valuable updates, insights, and news directly from our Pride to help you cut through the fiercely competitive eCommerce landscape. Discover why…

September 27, 2024 Read this article →

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