This year looks set to break records with Digital Ad spend hitting astronomical heights, with an astounding USD $740bn forecast for 2024, an increase of $61bn from last year. A significant portion of this budget will likely be invested into search ads, reaching $306.7bn, locking its position as the most bankable segment in the digital advertising space.
ARTICLE SPOTLIGHT
eCommerce Email Program Best Practices with Luke Crocker
Discover the secrets to captivating your audience, from the first click to long-term loyalty. LION Digital’s CRM & Loyalty Director Luke Crocker shares his email marketing expertise and insights.
We’re a Google Premier Partner for 2024
We’re excited to announce that Google has recognised LION as a leading partner and we have now achieved Google Premier Partner status. This places LION in the top 3% of companies participating in the Google Partners program in our country!
Achieving Premier Partner status is an accomplishment worth celebrating and distinguishes our company as a Google Ads expert to clients and the
PARTNER SPOTLIGHT
We’re delighted to unveil our partnership with Lexer, offering advanced innovation via their highly intuitive CDP. Lexer’s data analytics prowess enhances our LION offerings, ensuring unparalleled client value. This prestigious collaboration signifies our dedication to excellence and leadership in the digital marketing landscape.
We hope you enjoyed this edition of ROAR.
Tune in next month for more updates, insights and client stories.
