Paid Media Director
Melbourne, Sydney, Brisbane
ABOUT THE ROLE
LION Digital is on the hunt for a dynamic Paid Media Director to seize this unparalleled opportunity. As an award-winning, global, and multicultural agency, we collaborate with a diverse array of market-leading, international clients such as RM Williams, Ledlenser, Havaianas, and Helly Hansen. Our expertise spans digital strategy, search, media, creative, socials, and beyond, and now, we're looking to expand our leadership team with a seasoned professional who can elevate our paid media department to new heights.
RESPONSIBILITIES
- Full Accountability: Oversee the entire department, ensuring optimal performance, team recruitment, management, training, client escalations, and maintaining the profit and loss of the channel.
- Client Management: Handle day-to-day client campaign performance, including brief responses, campaign set-up, optimisations, KPI tracking, and budget delivery.
- Client Relationships: Lead client relationships, from planning to presentations, ensuring their strategic and operational needs are met.
- Performance Marketing: Develop elite performance marketing capabilities and processes to achieve industry-leading practices.
- Optimisations and Reporting: Enhance and report across key client accounts to boost leads, qualified traffic to websites, and cost efficiencies.
- Team Development: Hire, train, and mentor team members, fostering a culture of continuous learning and improvement.
- Strategic Growth: Contribute to the expansion of strategic client accounts and new business opportunities.
REQUIREMENTS
- Experience: 8-10+ years in SEM and Paid Media, preferably in Director role or as a senior team lead.
- Agency Experience: Essential and required.
- System and Process Understanding: A robust understanding of the systems and processes needed for departmental success.
- Data and Analytics Passion: A zeal for data, analytics, and reporting with the ability to assess complex data and interpret raw data.
- Digital Tool Knowledge: Proficiency in digital and analytics tools (Google Analytics, AdWords, Shopping, Performance Max, etc.).
- eCommerce CMS Platforms: Experience with various eCommerce CMS platforms (Magento, Shopify, etc.)
- Multitasking Ability: Capable of managing multiple projects with superior time management skills.
- Leadership: Proven experience in mentoring and leading a team.
- Communication Skills: Ability to effectively communicate with clients and resolve conflicts and escalations.
- Client Management: Experience managing a long list of 25+ premium clients, ensuring tailored strategies and consistent performance.
- Social Media Expertise: Comprehensive knowledge and experience in social media strategy, ads implementation, and management, ensuring brand consistency and engagement across platforms.
BENEFITS
- Uncapped career potential
- Birthday leave
- A progressive, fully remote eCommerce agency with the autonomy to carve your own success path
- Vibrant, high-performing team
- Healthy, diverse, and socially rich culture
- Opportunities to work with some of the market's biggest companies with solid potential for international growth and travel
- Access to advanced platforms/tools for enhanced performance and development at work
- Up to $210k Package + Super depending on experience (Including bonuses)
- Base: $130-$150k depending on experience
- Bonuses: $20k/$40k/$60k
- Stake of sale value: $2,000,000 (Activates after 12 months of tenure)
E-COMMERCE & AGENCY EXPERIENCE ESSENTIAL
REMOTE ROLE FROM MELBOURNE, SYDNEY, OR BRISBANE.
