194%
Increase in Organic
Keywords on 4-10 positions
7X
Growth in
SMS Channel
96%
Increase in
Organic Traffic
194%
Increase in Organic
Keywords on 4-10 positions
142%
Increase in
Revenue YoY
194%
Increase in Organic
Keywords on 4-10 positions
Recently added
Premium Ecommerce SEO Services
eCommerce SEO (Search Engine Optimisation) That Drives Real Business Growth
If you’re like many eCommerce online businesses, you may be having difficulty using your website as a means to drive high-value sales to support the growth of the organization. Your website should be the most powerful tool in your arsenal, but if you don’t implement the correct supporting strategies to generate the visibility the site needs, customers are never going to see it and instead turn to your competitors for the products that they are looking for.
Online Shopping Is Surging, Let Your Business Be A Part Of The Trend
Online Shopping Is Surging, Let Your Business Be A Part Of The Trend
What you need to ask yourself, is your website set up to take advantage of this growing trend. April 2020 saw more than 200,000 brand new Australian shoppers and online spending grew rapidly by 80% Year on Year, illustrating that online business has never been so abundant. With online consumer behaviors forever changed, Covid has led to a surge in online business and accelerated digital transformation like never before, allowing consumers more access to online retailers.
LION Digital was born out of Covid as it was felt by the owners of the business with the skills and knowledge we possess across a multitude of industries, that we can help steer you on the road to success, already making an online business profitable for all the organizations we work for.
Focusing on your online strategy has never been so important. Act now to reduce the risk of losing your share of the market so you can protect the business for generations to come.
Targeted Visitors Not Unwanted Guests
We have helped many businesses achieve their objectives by building a fully customized multi-faceted SEO strategy aligned to support their goals. We take a 360 approach to optimization which allows us to capitalize on your site’s strengths and understanding online buyer behaviour and user intent allows us to set the site up to generate more targeted organic traffic that has a higher propensity to convert. A lot of digital agencies we come across tend to neglect long-tail keyword opportunities (3-4 word phrases) yet we find these to be less competitive than your top line generic phrases and have a higher propensity to convert.
We have to be smart about how we approach eCommerce SEO to give you that competitive edge that sets your online business apart from the rest.
Brands We've Worked With
Reviews
Fiona Hansen
Professionalism, Responsiveness
Lion Digital are great partners to work with, they are easy to communicate with and take
the time to learn your business. Sarmad, Sam and Leo work well together and combine
their expertise with your business experience to yield super results. Highly recommend.
Adam Fitzhenry
Professionalism, Quality, Responsiveness
Leo and the team offer a professional service in a space where so many companies let you
down. Their communication of how they can help your business is what interested me. I
could clearly see how they could help our business grow, both immediately with their SEM
and more sustainably with their SEO plans.
Milly Terbutt
Professionalism, Quality, Responsiveness, Value
The team at Lion Digital are straightforward and honest with quick results. I have had a
fantastic experience dealing Leo & Sam. I noticed an improvement in our online sales in
the first month of working with them. It's been stress free and I would highly recommend
the team to anyone looking to improve their business.
Hamish Thompson
Professionalism, Quality, Responsiveness
Lion are extremely professional, very responsive but most importantly have delivered our
business outstanding results. They have achieved in 6 months what our last agency
couldn’t in over 2 years. Highly recommended.
First Class eCommerce SEO Delivery, Why Look Elsewhere?
It’s not enough to have an online store and expect it to generate real sustainable revenue, it needs a customised SEO plan to set the foundations for success. Users trust Google like never before, I’m sure you yourself tend to go with the first few SERPs (Search Engine Results Pages) options when searching in Google. We know this because our data tells us that when you’re on page two of Google (Position 11 onwards) you are lucky to receive only 2.5% of the user search volume for any given keyword with this kind of ranking.
Our custom SEO growth strategies are the key to unlocking the website’s potential and putting your website on the map.
We aim to provide value in all of our online SEO strategies, constantly revising what works to get the most out of the plan for your site. Each and every element of our SEO strategies have been tried and tested over years of R&D, to include some of the tactics we carefully orchestrate below:
Advanced Technical SEO
We start by reviewing your website’s code and fundamentals, breaking this down into our key findings complete with resolutions for each.
Our advanced technical audit is thorough, analysing 140 data points across 9 different technical areas. We aggregate this into easy-to-read charts for senior members of your team to allow easier workflow and understanding.
SEO Competitor Research
At the very start of the SEO campaign, we take down your main competitors and spend a month understanding what works for them and what doesn’t.
From our comprehensive analysis of the market and their eCommerce website’s we take these learnings and integrate it together with your growth plan to leave no stone unturned.
Want to know how well your competitors are doing? Reach out to us and let us analyse your market today.
Content Strategy & Production
With the frequency of Core updates from Google such as BERT (Bidirectional Encoder Representations from Transformers) & MUM (Multitask Unified Model) online content relevance has never been so important as Google’s natural language processors get better at understanding the context of search queries in relation to your site.
Our writers are trained in content production that satisfies Google’s algorithms and core EAT standards (Expert, Authoritativeness & Trustworthiness).
Onsite Optimisation
Onsite Meta Optimisation has never been so important. We take a 360 approach to meta data optimisation, capitalising on the site’s strengths and eradicating the site’s weaknesses in visibility. By combining your data with phrases that generate results with additional keyword research we can ensure an all-rounded high standard of meta data that’s going to drive higher visibility and conversions.
Link Acquisition
The process of link acquisition generation is pivotal to building the site’s authority to satisfy Google’s high standard in linking websites. A backlink from a referring domain is a vote of confidence in the site it’s linking to, the higher the quality of backlinks, the higher the authority and so higher the weighting Google’s algorithms give to the site which determines where the site should rank. Do not be fooled by agencies that claim to offer quality link acquisition but instead create links that are a part of a PBN (Private Blog Network). There needs to be a balanced approach and done wrong could be catastrophic for your website.
Contact us now to reduce your risk of getting penalised by Google.
Content Strategy & Production
With the frequency of Core updates from Google such as BERT (Bidirectional Encoder Representations from Transformers) & MUM (Multitask Unified Model) online content relevance has never been so important as Google’s natural language processors get better at understanding the context of search queries in relation to your site.
Our writers are trained in content production that satisfies Google’s algorithms and core EAT standards (Expert, Authoritativeness & Trustworthiness).
Fail To Plan, Plan To Fail
The saying is true and has never been truer in the ever-changing online world. First month of our campaign is pure analysis breaking down your website, competitors and your positioning in your online organic search market. All these data-driven insights feed into your online growth plan which we review every 3 months to understand what is working, what isn’t and we align each plan to not only your business goals but your marketing calendar ensuring you achieve what you set out to achieve. The action plan is connected to our intuitive dashboard so that we can align results to work implemented. The way in which we work and the systems we continue to build are there to keep transparency, honesty and clear communication to give you peace of mind at every stage of your journey into online success with us.
Why LION
The online strategy we deliver may be complex, but our focus is simple. We keep the eye on the prize to deliver real results that accelerate your online growth and in turn, convert visitors into organic revenue.
Our name says it all LION (Leaders-In-Our-Niche), with this internal focus we make sure we have the industry’s very best across a mix of different specialities, supporting businesses not only across Australia but globally. Our knowledge across a multitude of markets ensures that our clients get a data-driven eCommerce strategy that scales as they do.
Some key USPs that we think make LION exceptional:
ROI Focused
ROI is at the heart of each and every plan we produce and every decision we make. As the organic channel is the lowest cost channel to invest in, we aim to cover your retainer so that the channel pays for itself.
Data Driven
We are huge on data at LION and take an unbiased approach to strategy development.
We crunch the data so that we can continually provide actionable insights.
Intuitive Reporting
Our custom-built dashboard brings together all of your analytics insights together with the growth plan. You will be able to see at the touch of a button the success your campaign is driving.
Search Engine Friendly
We are always in the R&D phase to ensure that we are always at the cusp of the latest developments in search engine technology.
Transparent Workflow
All of our processes are designed to give you visibility over your growth plan so you can see what’s coming months ahead. Say goodbye to random emails and lost deliverables.
Leaders In Our Niche (LION)
We hire Australia’s best talent with years of experience so that you’re in good hands. Our industry experts are here to support you and your business.
We are a committed team who live and breathe SEO and eat results for breakfast.
Save Money On Your Google Shopping And Ad Campaigns
What makes the organic channel so attractive is the ROI that you can get from a much smaller investment than paid campaigns. In paid campaigns, the price is dictated by the competition and you pay for each and every click to your website typically. This detracts from the amount of revenue you can make and often leads to paying a lot of money per conversion.
Now although SEO is a long-term investment it is a strategy worth considering as if you are ranking very well for your set of chosen phrases you can explore reducing certain campaign budgets as you will essentially be getting those clicks for free. The investment with us will be fixed, will not change and will quite often be much lower than your AdWords spend so investing in SEO is not only a fantastic way to generate conversions but the strategic way in which to save money from other channels.
Book your free strategy session with a senior strategist at LION to find out how we could make your organisation one of the most recognisable in the organic space.
