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Techweave Joins LION’s Partnership Program to Strengthen eCommerce Solutions

LION is excited to welcome Techweave as the latest addition to our Partnership Program, bringing their deep expertise in back-office...

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Australia Post Inside Australian Online Shopping update – June/2021

Australian online shopping dipped 10% year-on-year (YOY), which is unsurprising considering the pandemic restrictions in place at the same time...

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ROI vs ROAS. How To Calculate Effectiveness Of Your Advertisement?

Digital and eCommerce are relatively new forms of marketing. They use contemporary terms, often confusing language and several three and...

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The Importance of Website Speed Optimisation

As online shopping continues to grow, it’s becoming more and more essential to ensure your web store’s performance is at...

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How to Analyse Annual Performance, Identify New Growth Opportunities and Problem Areas

Coming up to the end of the financial year it’s a great time to analyse the past 12 months’ performance,...

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Premium Blended Search Marketing

Is your ROAS strong, but your Ads are running on Brand terms? Have you increased your spending on the Search...

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Are you getting these results from email?

How do you know if you’re making the most out of your email marketing? Are 20-30% of your overall sales...

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The old model is broken, LIONs performance based model is leading the pack.

SEM, or Search Engine Marketing, is the practice of using paid strategies to increase search visibility. SEM is a digital...

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Australia Post Inside Australian Online Shopping update – January/2021

No doubt, online was a critical channel for Australian shoppers for the festive season in 2020. And now, online shopper...

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Introducing our intuitive, all-in-one, digital marketing analytics dashboard

Do you find your digital marketing not transparent enough? Have you ever wondered how your agency or internal run campaign...

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