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ECOMMERCE ESSENTIALS

LION’ eCommerce ROAR – July 2025

In this month’s edition, we're excited to share key insights and updates:

💧Pure Water Systems: 700% email revenue growth and 108% SMS lift powered by smart automation and a strong retention strategy.
📈 EOFY Wins: Guitar Brothers and Simply for Strings delivered 24x and 10x ROAS. Not the results you saw? Let’s talk FY26.
🌏 Service Spotlight: More Aussie brands are going international - our clients are tapping into markets like India and New Zealand to stay competitive.
🏬 Your Leasing Co.: Helping eCommerce brands grow smarter with retail leasing strategies.
🛍️ ChatGPT Shopping and AI-powered checkout are changing the game - brands must meet customers instantly.
💙 Water.org: Bringing safe water and sanitation to over 79 million people worldwide.

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Why are SEOs and Devs
from different planets?

Introduction (0:00) MARTIN SPLITT: Why do moves such as EAT as ranking factor still come up? JENN MATHEWS: Why...

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LION’ Monthly ROAR – February 2023

Learn how LION' Plug-and-Play Virtual CMO product can help businesses whether they prefer to outsource or keep the marketing internally. Read the 6 Tips for optimising websites with JavaScript to keep up with eCommerce best practices. Learn Google representatives' recommendations for concrete questions from the SEO community in a new issue of WebMaster Hangouts. Learn about online shopping trends shaping the eCommerce industry in 2023 and nearby. Also, hear about LION's latest results for our clients, Pharmacy Direct and Simply For Strings.

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The Future Trends of the eCommerce Industry in 2023 and Beyond

Since the world started leveraging eCommerce and retail technologies, the infrastructure has advanced a lot and become more sophisticated. With our partner, an eCommerce solutions platform eStar, we covered the online shopping trends that will shape the eCommerce industry in 2023 and further.

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6 Tips for optimising your website with JavaScript

Introduction ALAN KENT: (00:00) JavaScript is commonly used to build modern websites to create richer, more engaging experiences for users....

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WebMaster Hangout – Live from January 31, 2023

Introduction Lizzi: (00:00) It’s January, it’s 2023, it’s the new year. And what do we have for you today? It’s...

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LION’ Monthly ROAR – January 2023

Find out the benefits of having one agency in a soft economy and the updates on Australian Online Shopping trends. Learn how easily migrate to GA4 with LION’s new Google Analytics 4 Setup Product. Read more about the issues with SEO documentation leading to developers not trusting SEOs. Also, hear about the latest results we’ve achieved for our clients, Chemist Australia and Fishing Superstore.

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Why is SEO documentation so confusing?

Intro MARTIN SPLITT: Why do SEOs give strange recommendations to us developers sometimes? MICHAEL KING: Why can’t the Google documentation...

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LION’ Monthly ROAR – November & December 2022

Everyone at LION Digital wishes you all the best over your holiday period and a successful 2023. Find out about LION's new product - SEO CMS Platform migration to Shopify and Shopify Plus. Keep on top of Google updates and recommendations for SEO with a new guide to current and retired Google Ranking Systems and tips on image optimisation. And finally, hear about our latest results for our clients Ledlenser UK and Emamaco.

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