Blog | eCommerce SEO, PPC & Marketing News & Opinion | LION Digital

Our Blog

LION’ eCommerce ROAR – January 2025

In this month’s edition, we explore how to unlock Amazon’s full potential as Australia’s top marketplace, the strategies that drove a 294% MoM growth and a 7300% SMS revenue increase for Nutrition Warehouse, and how our partnership with Yotpo is helping brands build stronger customer connections. Plus, we dive into the key foundations for eCommerce scalability to ensure long-term success in 2025 and beyond.

Read this article

LION’ eCommerce ROAR – November 2023

Welcome to our monthly newsletter, the eCommerce ROAR Newsletter - November edition. In the lead-up to the festive season, we're thrilled to share the gift of invaluable updates, insights, and news directly from our Pride. This month, we spotlight our downloadable Shopify Migration Checklist and we’re taking a look at how GDPR affects Australian eCommerce businesses. We’ll gain some key insights into how best to handle the peak eCommerce season from Australia Post, and we talk with our friends at Instant about how to salvage abandoned shoppers.

Read this article

Instant X Lion

Save Your Abandoned Shoppers with an Automated Rescue Operation Designed to Capture and Convert

Read this article

Understanding GDPR: Impact on Your Australian Business

In today's interconnected digital world, Australian businesses cannot ignore the impact of the stringent security guidelines of the General Data Protection Regulation (GDPR), adopted by the European Union in 2018. While originating in the EU, GDPR applies globally. This blog post explores the minutiae of GDPR, and its implications for Australian businesses. Keeping you aligned with the key steps to ensure compliance, LION Digital is your one-way ticket to thrive in the digital era, and to help you understand and adhere to GDPR.

Read this article

The Latest Shopify Updates: What This Means for Merchants and eCommerce Business Owners

Shopify has recently launched more than 100 updates for the mid-year 2023 season. So, what does that mean for the eCommerce landscape? Looking to see how these improvements will impact your business? As a Shopify Plus Partner Agency, our LION Digital team have explored the latest innovations of all new Shopify features and functions for you. We’ve covered everything that end-user merchants and eCommerce business owners need to know - from theme updates to advanced analytics and expanded payment options - to empower you to create exceptional online shopping experiences for your valued customers.

Read this article

LION’ eCommerce ROAR – October 2023

This month, we spotlight our complimentary October multi-channel eCommerce business analysis. We’re offering to put your operations under the microscope for a closer look at opportunities for optimisation for FREE. We’ll take a look at a case study to see the wins we achieved for Norwegian apparel brand Helly Hansen. Plus, this article highlights why it’s crucial to improve your CRO before your SEO for eCommerce brands. As Shopify Plus Partners, we shamelessly brag about why we love our friends at Shopify so much, highlighting all they can do for your business.

Read this article

A Deep Dive into Google’s 2023 Search Algorithm Updates

In the fast-paced world of digital marketing, staying ahead of the curve is key; no organisation knows this better than...

Read this article

LION’ eCommerce ROAR – September 2023

In our latest edition, we've packed even more valuable content for you. Explore our Black Friday & Cyber Monday Product to see how we can make it work for your business, then check out the remarkable success stories of our skilled Klaviyo, SEO, and SEM specialists, which has been instrumental in propelling our valued clients towards extraordinary growth. We're equally excited to present an informative outline of the latest Klaviyo CDP (Customer Data Protection) update. Plus, we're sharing expert tips on how to seamlessly transition to Shopify, complete with an expertly curated checklist to guide you through the process and learn how to dominate BFCM this holiday season while you’re at it!

Read this article

Your Complete Guide to Dominating BFCM and Boosting eCommerce Revenue in 2023

The holiday shopping season is gearing up, and that means one thing for eCommerce businesses: Black Friday Cyber Monday (BFCM) is just around the corner! In this ultimate guide, we'll dive into effective strategies to help your online store stand out, attract customers, and drive sales during this critical time of year. Whether you're a seasoned retailer or just starting out, these insights are tailored to support businesses of all sizes to make the most out of BFCM.

Read this article

Unlocking the Power of Klaviyo Customer Data Platform (CDP) for eCommerce Success

In the competitive world of eCommerce, having a robust Customer Data Platform like Klaviyo CDP in your arsenal is not just an advantage, it's a necessity! By harnessing the power of data-driven marketing, personalisation, and predictive analytics, you can unlock new levels of success and create meaningful connections with your customers. Jump on this opportunity to revolutionise your eCommerce marketing strategy with Klaviyo CDP Solutions.

Read this article