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Today’s Search Landscape: Evolving Trends and Technologies

Discover the trends and technologies shaping the future of online search, from predictive search algorithms that anticipate user intent to AI-driven recommendations personalising content. In this article, we look at the rise of voice search and digital assistants, which are revolutionising user interaction with search engines, and note the critical role of mobile search and local SEO in providing tailored location-based results.

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LION’ eCommerce ROAR – August 2024

In our latest edition, you’ll find the latest eCommerce updates, insights, and news directly from our Pride. Set up a Content Workshop to get your brand Tone of Voice on track and ensure seamless content across your multichannel marketing. Learn about Aussie and Kiwi buying behaviour in the “Australia and New Zealand eCommerce Report 2024” to better understand your customers. See what we did for R.M.Williams SEO and how we grew keyword rankings 128% overall. Join a free LinkedIn Live webinar to get guest speaker Maya Berardi’s, LION’s Senior CRM & Loyalty Specialist, valuable advice about this year’s BF/CM sale event. As a Klaviyo Elite Master Partner, LION can help you join over 35K business owners who’ve made the switch from Mailchimp to Klaviyo and are seeing massive improvements.

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LION’ eCommerce ROAR – July 2024

In our latest edition, we've packed more valuable updates, insights, and news directly from our Pride to help you cut through the fiercely competitive eCommerce landscape. Enhance customer interaction and unlock your business's potential with our Architecture Consulting service. Leverage our ShopifyPlus eCommerce expertise: See how we synergised SEM and SEO for Simply for Strings, achieving massive growth. Boost customer engagement and sales conversions in a fun way with our partnership with The Polls Platform. Support DV Safe Phone by donating repurposed mobile phones, giving domestic violence victims a vital emergency lifeline.

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Klaviyo vs Mailchimp: Why Over 35K Brands Have Made the Switch to Klaviyo

Have you outgrown Mailchimp? You're not the only one. Over 35,000 brands have moved email marketing platforms from Mailchimp to Klaviyo for enhanced effectiveness, improved data accuracy, and time savings. Discover the difference between Klaviyo and Mailchimp and find out why Klaviyo is the preferred choice for eCommerce brands looking to scale and grow efficiently.

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POLLS PLATFORM – PARTNER SPOTLIGHT

Lexer has revolutionised the eCommerce customer journey with its Australian-grown customer data and experience platform supporting many of the world’s most iconic brands. Forged from a deep commitment to resolving customer problems, the Lexer offering aligns with LION Digital’s vision to enable businesses to enhance the customer journey central to their client’s goals.

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Best Practice for SEO: No Cut Corners and Pure Common Sense

As a seasoned eCommerce marketing agency, LION Digital delves into the 2024 Google Leak, emphasising the importance of skepticism, curiosity, and continuous testing in SEO. Explore insights and best practices to navigate this pivotal event and maintain a quality internet environment focused on user experience.

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LION’ eCommerce ROAR – June 2024

In our latest edition, we've packed more valuable updates, insights, and news directly from our Pride to help you cut through the fiercely competitive eCommerce landscape. Learn how social media, user-generated content, and vertical search engines are transforming online search, and identify the types of eCommerce fraud! We’ll share the red flags to watch out for and give you proactive steps to safeguard your business from cybercriminals. Get ready to dive into this edition! We've combined the most relevant topics with your success in mind and are excited to share our latest newsletter with you.

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PROTECT YOUR ECOMMERCE BUSINESS FROM FRAUD

Businesses of all sizes are at risk of eCommerce fraud. Understanding fraud techniques, detecting red flags, and implementing preventive measures are essential to safeguard your business and, importantly, your customers. Learn more about eCommerce scams and how to protect your operations in our latest blog post.

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The Changing Face of Online Search: Social Media, User-Generated Content, AI, and Vertical Search

In our previous blog, we explored the evolution of online search, tracing its development across various platforms and technologies. In this Second Part of the series, we look at how social media platforms, user-generated content, and vertical search engines are now pivotal in shaping your online search experience. We’ll explore their impact on e-tailers and entrepreneurs and discover how LION Digital can leverage these trends to help your business navigate the changing SEO landscape.

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LION’ eCommerce ROAR – May 2024

In our latest edition, we've packed valuable updates, insights, and news directly from our Pride to help you navigate the fiercely competitive eCommerce landscape. Discover how our partner Klaviyo’s cutting-edge CDP helps you understand critical consumer behavior for superior strategies, and learn about the massive growth we achieved in email flow for The Wine Connection. At LION, we love getting 5-star reviews, affirming we’re on track for our clients. Our latest Partner Spotlight with Kount showcases a significant win in protecting your eCommerce business from online fraud. Additionally, an exciting alliance with Shopify and Google Cloud is set to transform customer retail with the latest innovative products.

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