Google’s Removal tool Q. Removal tool doesn’t interfere with the indexing or the crawling of a page Q. When the removal tool is implemented, Google still uses the removed pages to assess the website, but only to a certain extent Internal Link Equity Q. The value of the links pointing to no-index pages gets lost […]
Supercharge Your Site with Multi-channel Digital Marketing Multi-channel Marketing/Multi-channel Strategy are common buzzwords in agency lingo – right up there with “Data-Driven” and “Full Service”. So what is a Multi-channel Strategy, really? A Multi-channel Strategy is simply a strategy that incorporates multiple channels & activities implemented in and can’t stress this enough; in a complementary […]
Moving or migrating a site is an event that promises significant benefits in the long term and equally substantial troubles in the short term. While it is impossible to avoid the latter, there are ways to minimise risk. The site is a very fragile system, and changing or moving any part of it can significantly […]
People are looking for human connection, now more than ever. Being stuck at home, working from home, or just a little isolated due to the pandemic is a reality for most Australians right now. Brands that have used in-store experiences to create human connections in the past are now struggling to re-create the same dynamics […]
Adaptability and growth is part of LION’s DNA. LION Digital was officially launched in April 2020, right at the beginning of the pandemic; this allowed us to build the business to solve today’s challenges. Over the last year, LION has created a unique agency model with a Global reach in response to the current business […]