Author: Leonidas Comino

LION Digital’s latest partnership with the Shop With Friends polls App headlines new trends in online customer behaviour. The Shop With Friends App seamlessly attaches to your Shopify website to allow users to create polls that are up and running in less than 3 minutes. By integrating sharable Shopify polls into your eCommerce website’s shopping experience, your business can harness the power of social shopping, leading to greater engagement, increased conversions and brand loyalty.

As a seasoned eCommerce marketing agency, LION Digital delves into the 2024 Google Leak, emphasising the importance of skepticism, curiosity, and continuous testing in SEO. Explore insights and best practices to navigate this pivotal event and maintain a quality internet environment focused on user experience.

For over a decade Shopify has been making commerce better for everyone by reducing barriers to business ownership and offering a suite of services, including payments, marketing, inventory management and customer engagement tools to help brands scale. The Shopify Plus Partners program recognises agencies that combine world-class industry and platform expertise and specialise in solutions […]

As many new businesses have transitioned online and started to invest in digital strategies in the last two years, this has created a supply and demand dilemma with the algorithms in paid media. CPC costs have risen by 150% or more compared to previous years and this trend doesn’t seem to be softening in a […]

HOW TO CREATE CONSISTENT RESULTS COMING OUT OF THE HOLIDAY SEASON LION stands for Leaders In Our Niche, and we are a team of seasoned and passionate eCommerce marketing specialists driven by performance and focused on providing an exceptional client experience. We’ll be sharing practical tips that you can take away and immediately apply. We […]

People are looking for human connection, now more than ever. Being stuck at home, working from home, or just a little isolated due to the pandemic is a reality for most Australians right now.  Brands that have used in-store experiences to create human connections in the past are now struggling to re-create the same dynamics […]

Adaptability and growth is part of LION’s DNA. LION Digital was officially launched in April 2020, right at the beginning of the pandemic; this allowed us to build the business to solve today’s challenges. Over the last year, LION has created a unique agency model with a Global reach in response to the current business […]

The main power of SEO is to drive traffic and sales to your company’s website. If you’re like many eCommerce online businesses, you may be having difficulty using your website to drive high-value sales to support the organisation’s growth. Your website should be the most powerful tool in your arsenal, but if you don’t implement […]

Australian online shopping dipped 10% year-on-year (YOY), which is unsurprising considering the pandemic restrictions in place at the same time last year. However, if we compare to May 2019, online shopping is up 47.5% YOY. April saw the first significant spike in online growth. Food & Liquor items and Home & Garden purchases more than […]

As online shopping continues to grow, it’s becoming more and more essential to ensure your web store’s performance is at its highest.  Web page load speed is a crucial element to the success of your website, as not only is page speed a Google ranking factor baked into Google’s core algorithms, but it also contributes […]