Category: Articles

A Comprehensive Comparison: Klaviyo vs. Other Platforms

In this article, we will compare Klaviyo, a leading email marketing platform, with other email marketing services. We will highlight the benefits, pros and cons, and provide an overview of the platform for eCommerce businesses.

SEO for Voice Search in eCommerce: How to Adapt Your Strategy

Voice search is shifting how people discover and purchase products online — and eCommerce businesses must adapt their SEO strategies accordingly. This article will explore the emerging world of voice search and how to leverage this channel to create better customer experiences while generating more sales for your eCommerce store.

Why Do Online Retailers Need to Create Dynamic Product Discovery?

Dynamic product discovery utilises advanced technologies, such as visual search, recommendation engines, and AI — to create a more personalised and engaging shopping experience for online customers. This article explores why eCommerce retailers need to utilise dynamic product discovery and how it can drive more revenue for your store. It also highlights some successful examples of implementation.

Why Shopify Plus is a Game-Changer: The Top 10 Ways it Can Grow Your eCommerce Business and Drive More Sales

In this article, we will explore the top 10 benefits of Shopify Plus. By the end, you will understand why Shopify Plus can be a game-changer for online retailers and how it could help take your eCommerce business to the next level.

Building a Successful
Conversational Marketing Strategy: Tips and Best Practices

LION Digital and preezie have formed a dynamic partnership to offer a comprehensive suite of services that aims to elevate the digital marketing and sales performance of eCommerce businesses. By working together, we help our shared clients create exceptional customer experiences by fostering deeper online engagement.

Boost conversions and create exceptional customer experiences
with LION Digital and preezie

LION Digital and preezie have formed a dynamic partnership to offer a comprehensive suite of services that aims to elevate the digital marketing and sales performance of eCommerce businesses. By working together, we help our shared clients create exceptional customer experiences by fostering deeper online engagement.

The Future Trends of the eCommerce Industry in 2023 and Beyond

Since the world started leveraging eCommerce and retail technologies, the infrastructure has advanced a lot and become more sophisticated. With our partner, an eCommerce solutions platform eStar, we covered the online shopping trends that will shape the eCommerce industry in 2023 and further. 

Australia Post. Inside Australian Online Shopping eCommerce update – November/2022

Black Friday and Cyber sales drove Australian online shopping in November 2022, making it hit a historical record with a +3% increase year-on-year (YOY) compared to November 2021 and a 38% month-on-month growth compared to October 2022. Although the forecast of global economic recession directly affects the consumer’s behaviour on the Australian market and the […]

The Benefits of Having One Agency in a Soft Economy

The market’s competitiveness directly affects the intensity of Online Retailers’ search for additional ways to acquire new customers and upgrade the service for existing ones to retain them. In a softening economy, it’s sensible for businesses to shop around for the best deals – better efficiency and results for the same price. As consumers become […]

Guide To Current & Retired Google Ranking Systems

The new Google Ranking System guide defines the relevant systems Google uses and the old ones that are retired and no longer in use to rank search results. What is the difference between systems and updates? Systems are always running in the background. Updates, however, refer to one-time changes to the ranking systems. For example, […]